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Now Bud Light goes in-house for online blitz

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AB InBev has joined P&G and others in making at least some of its own ads, in its case with the in-house Draftline agency. It’s quicker and cheaper they say. Here’s a new effort for Bud Light (usually in the safe hands of Wieden+Kennedy), made with the assistance of Endeavor’s Red unit it seems. Harking ...

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